What does life in the future look like? Heijmans wants to give us a peek. So they’re creating Waterdorp (Water village) in Amersfoort. Waterdorp is a habitat filled with smart and sustainable innovations.
At waterdorp.nl, they collect and share ideas about the green living of the future: (day)light, fresh air, nature, sound, space, digital walls, sharing energy, peace… you name it! We created these illustrations to show how the concept works.
Client: Heijmans
Art-direction & design: subsoda
Animation: True form
Audio: none
Production year: 2016
'Creative Chef' is an extraordinary cookbook by Jasper Udink ten Cate. It sheds an entirely new light on food and experience. It is brimming with inspiring recipes that allow you to transform any dinner into a special occasion. We collaborated with Jasper and worked with great joy to transform all of his ideas into stories, illustrations, pages and spreads.
Author: Jasper Udink ten Cate
Editor: Luc Janssens and Bis Publishers
Art direction, design and illustration: subsoda
Photography and direction: Rogier Boogaard
Photography: Bas van Hattum, Elise Yuksl, Marjon Hoogervorst, Warni van Mierlo, Timo Venhuis, Irina Raiu, Floris Heuer, Wouter de Winter, Bas Berkhout and subsoda
Other contributions: USE Architects, Reinder Eekhof,
Carel Huydecoper, Jeannot Nijpjes, Ronald van der Heide, Reinier Suurenbroek, Varkensroosteren.nl
Circulation: Print
Production year: 2016
The Amsterdam University of the Arts (AHK) is as ambitious as its students. They wanted to know how they are doing as a school, and what they could improve. We developed an animation to help the students find their way to the survey and learn why they should participate.
Client: AHK
Art direction & design: subsoda
Copywriter: AHK & Paolo Bouman
Animation: Mitchel Tan
Audio: Bob Kommer
Voice-over: Kristel / Bob Kommer
Production year: 2017
In the publication ‘Waarde voor Utrecht’ (value for Utrecht) 11 museums in town worked together to formulate their contribution to the cultural impact of the city. Not only to attract visitors to Utrecht, they also have a positive influence on the economic and social - cultural growth. And they want to expand this in the future to have even more impact. Subsoda developed an online and offline publication to spread the word about this important message.
Client: Universiteitsmuseum Utrecht
Art direction & design: subsoda
Copywriter: Florien Vaessen
Photography: Shutterstock, Lizzy Ann, Marjon van Dam, DigiDaan, Anne Hamers, Jean Pierre Jans, Lize Kraan, Billie-Jo Krul, Bert Muller, Ivar Pel, Museum Speelklok, het Utrechts Archief.
Circulation: print & online
Printer: Libertas Pascal
Production year: 2017
Familie van Rijk (Family van Rijk) is a boutique food store. Here, you can buy your everyday lunch items, but also the finest local food delicacies around. The founders Ray and IJk wanted to open a shop in which everyone feels welcome and wants to be part of the 'Van Rijk Family'. We designed a matching dynamic identity for them. With their own family crest and a line system that lets them connect everything that is important. They can even create a family tree.
How do you make the right choice for your education? With Matching, you can check your decision and start your study with confidence.
Together with Hogeschool Utrecht (HU), we developed an animation, infographic and set of icons to explain the process, step by step.
Client: Hogeschool Utrecht
Art direction & design: subsoda
Copywriter: HU, Sanne Lichtendahl
Animation: WOUW!
Audio: Big Orange
Voice-over: Joost Burger
De Koekfabriek is a small and special place in the heart of Utrecht, Arnhem, Breda & Babberich. They sell delicious cookies with good coffee.
In the bakery, people with mental disabilities bake the cookies. Through the Koekfabriek, they have a job that they love and are in the midst of society.
We created a warm and welcoming identity that matches their great concept. The quarter-circle symbolises a subsection of society, and the idea of making a small contribution to it. The visual identity includes packaging, signage, flyers, wall paintings, discount cards and window- and vehicle decal graphics.
Painting: Susan Mertens
De Volksbank provides insight into their investments, and the CO2 emissions that come with them. Their aim is to become a climate neutral bank by 2030.
We made them an animation and infographic overview of their results from 2014. That year, they were for 16% carbon neutral. Heading for 100%!
Client: De volksbank
Art direction & design: subsoda
Copywriter: Laura van Heeswijk & Anita de Horde
Animation: WOUW! & True form
Script: Paolo Bouman
Audio: Bob Kommer
Voice-over: Greg
Circulation: online
Production year: 2016
What does it take to get fresh, tasty food to your table? It takes more science and technology than you may think. Together with Wouter Kroese from WOUW!, we developed this 3D animation. And we're thrilled with the result! Please watch it and find out what Wageningen UR Food & Biobased Research can do for the fresh food chain.
Client: Wageningen University & Research
Art direction & design: subsoda
Copywriter: two points copy, icw Wageningen UR communication services
Animation: WOUW!
Audio: Studio Bob Kommer
Voice-over: Tom // Voicebooking.com
Production year: 2015
This infographic shows a selection of the great car-sharing initiatives in the Netherlands. All the examples are inspiring, but The Hague was selected for their outstanding efforts in car-sharing. This city won the 'Autodeel (Car-sharing) Award 2016’.
We're a big fan of car-sharing, so we worked with great pleasure on this project. We collaborated with with Natuur & Milieu, a group dedicated to sustainability and transition.
Client: Natuur & Milieu
Art direction & design: subsoda
Copywriter: Natuur & Milieu
Circulation: print & online
Production year: 2016
